Found first, chosen more often

Skin Trainer were good at what they do. We made sure the right people found out. Here is how we did it.

Services

Website, SEO

Industry

Beauty and Skincare
The Skin Trainer website shown on a laptop

The Problem

Skin Trainer were genuinely good at what they do, serving customers across Gloucestershire. The problem was simple and expensive: not enough leads. Potential customers were searching for exactly what they offer, finding competitors first, and the enquiries that should have been theirs were going elsewhere.

The tools that we
have used

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The Solution

Our approach was practical rather than flashy: fix what stops people finding them, then fix what stops people choosing them. On the website, we designed and built a site that does the business justice: clean, professional, fast, and structured around getting visitors to take action. Every page has a job, whether that is building trust, answering questions or prompting an enquiry, and the whole thing is built to convert, not just to look good. On SEO, we focused on the searches that bring in business locally. We optimised the site for the services people in and around Gloucestershire actually search for, tightened up the technical foundations, and built out the local signals, from Google Business Profile to consistent citations, that put them in front of nearby customers at the moment of need. The result of the work, in plain terms: built a conversion-focused website and optimised the SEO so local clients can find and book with ease.

The numbers
don't lie

growth in organic traffic
+ 0 %
increase in enquiries
+ 0 %
cost per lead
- 0 %
website conversion rate improvement
+ 0 %